About This Project
Client: Francisca Bistró
Challenge: Design a young, soft and easy to drink wine, ideal for beginners.
Expertise: Conceptual strategy and packaging design.
Conceptual Strategy: Wine’s illusions.
The concept behind the design is “Optical illusions”. Its represented with diverse attractive geometric shapes. The idea was to bring a sensory experience to consumers that appeal to awake their senses, the same as this wine.
Date
2015